Zepp Health’s stock grew nearly tenfold in 2025, while Garmin stayed flat and Mobvoi fell. Alphabet and Samsung delivered strong double-digit gains, while Apple and Xiaomi rose modestly.
It’s the end of the year, so now’s a good time to take stock – literally. The focus here is smartwatch and fitness band makers. We’re looking at how their publicly traded shares performed across the full 12 months of 2025, comparing opening and closing prices, and highlighting which names delivered the biggest returns for investors.
Table of 2025 stock performance
Here’s a snapshot of how major listed smartwatch and fitness band makers performed from the start to the end of 2025.
Company
Ticker
31 Dec 2024 Close
30 Dec 2025 Price
Percent Change
Return on $1,000
Zepp Health
ZEPP (NYSE)
$2.60
$27.43
+955.00%
$10,550.00
Alphabet
GOOGL (Nasdaq)
$189.30
$314.15
+66.00%
$1,660.00
Samsung
005930.KS
₩54,400
₩119,900
+120.40%
₩2,204.00
Citizen
7762.T
¥919
¥1,276
+38.85%
¥1,388.50
Xiaomi
1810.HK
HK$34.00
HK$39.36
+15.76%
HK$1,157.60
Apple
AAPL (Nasdaq)
$250.42
$273.23
+9.11%
$1,091.10
Garmin
GRMN (NYSE)
$206.26
$205.16
-0.53%
$994.70
Mobvoi
2438.HK
HK$0.69
HK$0.54
-21.74%
HK$782.60
A volatile year for the standout winner
Zepp Health delivered the most eye-catching return of 2025. It began the year trading at 2.60 dollars, climbed to a high of over 60, and closed at 27.43. That’s a gain of 955 percent, turning every thousand invested into over ten grand.
But the path there wasn’t smooth. The stock was actually one of the most volatile in the sector, reflecting both speculative interest and uncertainty.
Its steep rise coincided with a broader push into hardware and work on developing its health tracking platform. Investors appeared to respond not just to products like the Balance 2 and Helio series, but to the shift in Zepp Health’s positioning from budget-focused brand to a company that is closing the gap on main players such as Garmin. It is also likely that its stock was undervalued at the beginning of the year.
So if you invested in Zepp Health 12 months ago you’d be much better off today. But if you invested in the middle of the year, you could be sitting on a big loss. Timing is everything.
Comparing general tech giants and wearable-first brands
While Zepp Health is a wearable pure play, many others on the list are not. Apple, Xiaomi, Alphabet and Samsung generate most of their revenue from smartphones, services, cloud infrastructure or chips. That means their stock movements reflect far more than just their wearable product lines.
Apple posted a modest 9.11 percent gain, ending the year at 273.23 dollars. It was a relatively quiet year for Apple Watch, and although new features arrived, investor focus remained on AI, Mac sales, and regulatory news.
Alphabet did much better, climbing 66 percent. The market rewarded its software convergence story as Fitbit and Pixel Watch moved closer together, backed by a cleaner wearables UI and better integration across devices.
Samsung doubled its share price and is closing the year at highs. Though wearable performance contributed, the result also came from strong memory sales, chip growth and AI tools baked into its Android ecosystem.
Xiaomi had a smaller rise, closing the year up just under 16 percent. It was helped by growth across its product categories, not just smart bands.
Citizen’s return of nearly 39 percent is notable given it rarely dominates headlines. The Japanese watchmaker continues to explore hybrid and connected watches in niche segments, and investor confidence seems to have ticked upward despite limited smartwatch exposure compared to others in the list.
Garmin and Mobvoi struggled to excite investors
Garmin’s stock dipped slightly across the year, despite strong product updates in its Fenix, Venu and Forerunner lines. It’s not a failure, but it reflects a flat investor response to premium multi-sport watches that increasingly face pressure from cheaper competitors and alternative form factors like rings and patches. Also, the market reacted negatively in October to lower growth projections.
Mobvoi saw a bigger drop, ending the year down 21.7 percent. Its TicWatch line remains active and competitive in terms of specs, but visibility in Western markets is patchy. The company may also be pulling back from the smartwatch space and focusing on AI devices, instead.
Fossil is publicly traded. But the once smartwatch player, has now stepped back from the space to refocus on traditional watches. Hence, we have not included it in the comparisons.
Key wearable brands missing from public markets
You’ll notice that some of the biggest names in wearables don’t appear in this kind of stock roundup. Huawei remains a private firm, as does Polar. Suunto is now owned by Liesheng and is not listed. BBK Electronics, the parent of OnePlus and Oppo, does not offer a way to invest directly in wearables as a standalone vertical.
Whoop and Withings are also not publicly traded companies. CEO of Whoop Will Ahmed indicated in late 2025 that a public listing is more likely within the next two years, targeting a 2027 window rather than 2026.
This limits investor access to several high-volume or long-standing wearable brands, making the list of trackable public stocks narrower than one might expect given the size of the market.
Our takeaway
2025 was a mixed year for wearable tech stocks. Zepp Health delivered the highest return by far, while Alphabet, Samsung, and Citizen also posted strong gains. At the other end of the table, Garmin and Mobvoi struggled to gain traction, closing the year below or near where they started. The rest fell somewhere in between, with modest positive returns that mostly mirrored broader market trends.
As we head into 2026, this snapshot provides a useful benchmark. Some companies will look to hold their ground, others will try to recover lost value, and a few may aim to sustain the momentum they built over the past twelve months. Share prices will continue to reflect more than just wearable performance, but the sector remains one of the more dynamic corners of consumer tech
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